Desenzano’s Christmas Tourism Trends on Lake Garda
Desenzano is experiencing a significant boost in tourism ahead of the Christmas holidays, with a reported 1.3% increase in visitor numbers, largely driven by international travelers. This uptick aligns with a positive national trend, as the region benefits from the upcoming Milan-Cortina 2026 Winter Olympics and growing interest from markets such as the United States and the United Arab Emirates.
Local cultural and gastronomic events are also attracting visitors during the winter months, contributing to strong booking rates in five-star accommodations for the holiday season and New Year’s Eve. Barbara Quaresmini, president of Confesercenti Lombardia Orientale, emphasized that the combination of local events and culinary offerings plays a crucial role in maintaining the region’s appeal to a diverse tourist demographic.
Italian Version
