Lake Garda Promoted at Key Autumn Events for Tourism and Nautical Excellence

The Garda Lake is featured collectively at three autumn fair events organized by the Comunità del Garda. The International Boat Show in Genoa, W.T.M. in London, and Bus & Bus Business in Verona are the stops in this campaign to promote the unified image of Lake Garda among the economic operators active in tourism.

Participation at the Genoa Boat Show

At the Genoa Boat Show, Garda presents the allure of its waters to the world of boating and sailing enthusiasts, backed by a well-established presence of sailing clubs, prominent nautical competitions, and, notably, athletes who, even in recent Olympic water sports events, have earned medals and brought honor to Italy.

‘Garda, the ideal training ground for water sports’ is the slogan under which the image of the lake is promoted.

The Role of W.T.M. in London

The W.T.M. in London, which represents the most significant international event for the tourism market, is a privileged observatory to grasp future trends and consumer preferences. At this event, the Comunità del Garda presents, as is now a well-established tradition, the new edition of the Garda Hospitality Annual for 2001, completely revised and updated.

Bus & Bus Business in Verona

Bus & Bus Business in Verona is one of the most important gatherings for road tourism operators, and Lake Garda is at the center of itineraries that are becoming more demanding, extending beyond just circumnavigating the coast to discovering characteristic and typical localities and features.

The presence of a space managed by the Comunità del Garda to showcase the lake collectively aims primarily to highlight the numerous opportunities and unique corners that Garda can offer to those who, in addition to the comfort of increasingly sophisticated buses, seek quality in the places and hospitality.